News & Events

New Ad Campaign Sets Maslon A Breed Apart

Maslon is pleased to announce the launch of a new ad campaign created to drive firm visibility. The campaign is unique to the Twin Cities and uses the current trend of "pet friendly" humor to convey the experience and skill set of the lawyers.

The campaign was created by design firm HartungKemp. They explained, "We wanted to keep the freshness and immediacy of the 2005 campaign and at the same time break out in a new direction. While most people don't associate law firms with lovable, that's part of what makes Maslon so special. The new campaign captures Maslon's charm and communicates their skill in a witty, sophisticated manner." 

The new campaign is scheduled to appear in The Minneapolis/St. Paul Business Journal, Twin Cities Business, Minnesota Law & Politics and Minnesota Lawyer.

To view a larger version, click on images.

View the 2005 Ad campaign.